Contact Information:

Oracle 500 Eldorado Blvd., Building 1 Broomfield, CO 80021

Telephone: 303-272-2935 E-mail lynn.rampoldi-hnilo@oracle.com E-mail lrhnilo@gmail.com

Short Bio :

Lynn formed the Mobile User Experience team in Sept 2007 and has defined a program to drive the strategic direction of user experience for the next generation of mobile applications at Oracle. Previously, Lynn managed the Supply Chain Management user experience team, from the definition and piloting of the Fusion design process to the completion of design and research deliverables. Prior to management, she initiated and led the user experience research efforts for the Supply Chain Management product line at PeopleSoft. Lynn has also worked as a market researcher at Cheskin on media (e.g., Internet effects and transmedia trends), product development of communication technologies, and usability and interface design studies. Lynn completed her Ph.D. at Michigan State University with an emphasis on technology and cognition. She has taught communication theories and social science methodologies at Stanford, Michigan State University, and St. Mary’s College.

Current Position :

Oracle Mobile User Experience - Senior Manager

• Create the strategic vision that integrates and clearly defines user experience as a priority in all future mobile applications.  Determine procedures to facilitate consistency across product suites and multiple platforms.

• Manage a team of senior interaction designers and usability engineers to ensure a top of the line user experience and satisfaction with Oracle's mobile products.

• Work with the team to facilitate and design Oracle's next-generation Fusion mobile products including innovation stages and rapid, iterative design and research.

• Create a set of mobile guidelines and design patterns to ensure a consistent user experience across all mobile applications.

• Establish and complete a research agenda that informs mobile applications. Research to date has included: heuristic evaluations of Oracle, Consumer, and Enterprise best of breed mobile applications; customer decision maker interviews, international ethnographic field research, and design related usability evaluations.

• Support mobile middleware, product development and strategy to make mobile products best in class through better design and usability.

• Present at professional conferences, publish research, and submit patents.

Most Recent Publications and Presentations:

Greenberg, B.S., & Rampoldi-Hnilo, L. (2011). Child and parent responses to the age-based and content-based television ratings. In. D. Singer & J. Singer (2nd Eds.), Handbook of Children and the Media (pp. 615 - 629). Thousand Oaks, CA: SAGE.

Sampanes, C., Snyder, M., Rampoldi-Hnilo, L., White, B. (2011). An Insider's Look at the Mobile Worker - An International Photo Diary Study. Paper presented at Usability Professionals' Association International Conference, Atlanta, GA

Snyder, M., Sampanes, C., White, B., Rampoldi-Hnilo, L.  (2011). Personas on the Move: Making Personas for Today’s Mobile Workforce. Paper presented at HCI International, Orlando, FL.

Zhou, W., Meng, D., Rampoldi-Hnilo, L. (2010). From International Observations to Cultural requirements - Integrate or Tailor Cultural Differences in User Interface Design. Paper presented at Usability Professional’s Association International Conference, Munich, Germany.

Rampoldi-Hnilo, L., White, B., Snyder, M, & Sampanes, C. (2009). The Future of Enterprise is with the Mobile Workforce: An International Field Study. Paper presented at HCI International Conference, San Diego, CA.

White, B., Snyder, M., Samapanes, C., Rampoldi-Hnilo, L., & Cottingham, H., (2009). Communicating Results of Ethnographic Research. Poster and paper at HCI International Conference, San Diego, CA.

Rampoldi-Hnilo, L. (2008). Going Native: Ethnographic Research to Understand Mobile Workers. http://usableapps.oracle.com

White, B., & Rampoldi-Hnilo, L. (2007). Designing the Mobile Experience. http://usableapps.oracle.com

White, B., & Rampoldi-Hnilo, L. (2006). The Development Designer Perspective. Paper presented at the Psychology of Programming Workshop, Brighton, UK.

Rampoldi-Hnilo, L. (2006, July). The Changing Face of Enterprise Applications. In Association for Information Systems Special Interest Group for Human-Computer Interaction Newsletter , 5(1), 8-9.

Rampoldi-Hnilo, L. (2005). Uncovering known usability issues by optimizing your internal resources. Paper presented at the Human Computer Interaction division at the HCI International Conference, Las Vegas, NV.

Rampoldi-Hnilo, L. & English, J. (2004). Improving enterprise software using remote contextual inquiry. Invited presentation at the User Design and Development track, KMWorlds & Intranet's Conference, Santa Clara, CA.

Greenberg, B.S., Rampoldi-Hnilo, L., & Mastro, D. (Eds.). (2001). The Alphabet Soup of Television Program Ratings. Cresskill, NJ: Hampton Press.

Francetic, A., & Rampoldi-Hnilo, L. (2001). The wireless future: A look at youth unplugged. Report presented at DEMOmobile, La Jolla, CA.

Rampoldi-Hnilo, L.A. (2000). Monitoring our online representations – Avatars, the digital mirror. Technical report presented at the Socially Intelligent Agents: The Human in the Loop Fall Symposium, North Falmouth, MA.

Additional publications and presentations...